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Maverick Kellee Marsalis (Born January 1, 1971) is an American Porsche (928 & 944) tuning specialist and Muscle car shop owner, automotive designer, photographer, fabricator, as well as writer, producer and filmmaker.
Maverick has become one of the most celebrated and influential custom car designers and tuners in the industry. Maverick’s first step in the realm of business was cemented in the world of production – literally. He worked for free in several film production studios in order to attain vital experience of the motion picture industry and production. The hours were long and tiring, but the experience is one he refuses to dismiss as being anything less than life changing.
In 1996, Maverick designs the completely new, innovative and wildly famous “Yellow Fever” a 1970 Dodge Challenger RT-SE– one of the first Pro Touring American Muscle Cars which truly revolutionized the automotive custom tuning market.
Therefore, it wasn’t long before Maverick began to cause a stir in the national automotive tuning industry. He was one of the first tuner to design an interior using the finest leathers and suedes that were 100% hand stitched and cut from scratch. It’s strange that now this particular style has become one of the most replicated in the world. From the UK to the Middle East, from Russia to Malibu, California and from the road to the cinema screen, chances are that if you’ve spotted a beautiful, high – flying custom design, it will have stemmed from ASAP’s Design influence.
Before long, Maverick had expanded his business from custom interiors to designing car accessories, exhausts and body kits.
In 2001 he set up 928-Ball LLC, now one of the most prestigious Porsche vehicle specialists in California. But keen to move away from dealing with standard manufactured vehicles, Maverick decided to go one step further and bring his own touch to custom made automobiles: thus Project ASAP was born.
Now one of the most successful automotive tuning design houses in California and with franchises in Texas and Florida – Maverick is adamant that his company ethos remains unchanged.
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